Marketing Mentor is a ChatGPT-powered expert that provides strategic guidance to help managers navigate key marketing decisions. Built on decades of proven marketing knowledge, it offers a structured approach to solving common challenges while tailoring its advice to your specific situation. It is superior to most online sources, which often rely on arbitrarily selected and sometimes inaccurate information from contributors with limited expertise. It also goes beyond generic AI models, many of which produce surface-level content by simply summarizing publicly available information.

Marketing Mentor can answer a wide range of marketing management questions, such as: How do I choose my target customers? How do I position my offering? How do I launch a new product? How should I price my offering? Click here to use it.

Marketing Mentor is complemented by three problem-specific tools:

– Branding Mentor can answer questions about building a strong brand, such as: How should I position my brand? What should I consider when choosing a brand name, logo, motto, and character? How do I strengthen brand power and brand equity? How do I evaluate the effectiveness of my brand-building actions? How do I conduct a brand audit? Is this an effective branding strategy? Click here to use it.

– CX Mentor can answer questions about managing the customer experience, such as: How do I design an optimal customer experience? How do I engage my target customers? How do I nudge customers to make a purchase? How do I build a loyal customer base? Click here to use it.

– Marketing Plan Mentor can answer questions related to developing an actionable marketing plan, such as: How do I write a marketing plan? What are the key components of a marketing plan? How do I create a communication plan? Is this a viable marketing plan? Click here to use it.

This is a beta version of the model and may not always deliver the most optimal answers. It is not intended to provide current market data; rather, it is designed to help you make better marketing decisions.